What curators and arts producers need to know before briefing a technical production company: the questions that matter, the constraints that will shape the design, and how to avoid the problems that turn up during install.
technical production for art exhibitionsIn most art exhibitions that include AV or technical elements, the production company arrives after the artistic decisions have been made. The artist has conceived the work. The curator has agreed the spatial arrangement. The gallery has confirmed the dates. The production company is then handed a brief and asked to make it happen.
This is a workable model for straightforward installations: a single-screen video work, a sound piece with a known speaker configuration, a projection onto a flat surface. For anything more complex, bringing the production company into the conversation earlier changes the quality of what is possible. A technical team who has contributed to the spatial thinking can identify constraints that, discovered late, become expensive problems. They can also suggest approaches the curatorial team may not know exist.
The most common reason an exhibition install runs over timeline is a technical constraint discovered during installation that was knowable before the artist brief was signed off. A site survey is not an optional stage.
Ceiling height and rigging capacity. Floor loading. Available power and distribution. Natural light levels and how they vary through the day. Any heritage or listed building restrictions on what can be fixed, drilled, or suspended.
Is this a completed piece with a defined technical specification, or a work in development where the production company will contribute to the technical realisation? These are very different briefs requiring very different relationships.
The opening date is fixed. What is the install window? When does the gallery need access back before the opening? Is there a de-rig deadline driven by the next exhibition, or is there flexibility? All of this affects how the installation is engineered.
Does the installation need to run autonomously (automated start-up, content loops, fault recovery) or will a technical operator be present during opening hours? Permanent and semi-permanent installations have very different reliability requirements from a temporary show with daily oversight.
No production company should quote an exhibition installation without visiting the space. Drawings and photographs are useful but they miss things: the pillar that does not appear on the floor plan, the power circuit that is already at capacity, the ceiling cassettes that prevent rigging at the position the artist wants. A site survey is the production company's responsibility and the gallery's investment in not having problems surfaced during installation.
An exhibition install is not the same as a one-day event build. It takes days or sometimes weeks, requires multiple visits from different members of the production team, and happens in a space that is simultaneously being prepared by multiple other contractors. The coordination between the technical installation, scenic construction, object placement, and gallery redecoration needs a clear sequence before any of it starts.